Marketing Specialist - Santa Clarita Job

At Curtiss-Wright, you have the opportunity to transform the way our customers do business, as well as transform your career. Our entrepreneurial environment provides our employees with excellent experiences that enable them to develop their skills through stretch assignments and the opportunity to work with the best talent in the industry. At Curtiss-Wright, you will have the opportunity to contribute from day one. And…that’s just the beginning of how we help you transform your tomorrow.

The Opportunity | Senior Marketing Specialist

We are seeking a ‘growth hacker’ who is fluent in Marketing Automation and CRM technologies to join our team. You should be passionate about business growth through lead generation, marketing metrics and analytics.

Responsibilities
•Creation of compelling marketing content geared toward a high-tech engineering community
•Coordinate with Marcomm & Engineering groups to create and/or drive creation of content
•Coordinate with Sales to understand market needs
•Improvement of end to end lead management process that drives improved lead quality and automation.
•Use of marketing automation to create tactical campaign follow ups that drive improved effectiveness.
•Lead nurturing programs that leverage lists, behaviors and content to increase sales ready leads.
•Marketing effectiveness reporting on behalf of demand center (lead pipeline, marketing influence, click throughs, downloads and campaigns)
•Leveraging analytics to improve lead acquisition and conversion funnels.
•Contribution to and maintenance of marketing processes and databases for the above areas.
•Other tasks as necessary

Essential Skills and Experience
•3+ years marketing experience, with a minimum of 2+ years’ experience with primary responsibility for execution of marketing automation, supporting Email Marketing and Lead Generation programs (preferably B2B)
•Mindset of data, creativity, and curiosity
•Good technical aptitude to work in high tech B2B markets
•Excellent communication skills to work with distributed sales team and in international markets
•A clear campaign results focus
•Excellent MS Office skills (in particular Excel data manipulation)
•Demonstrated time management skills and ability to work to deadlines

Educational Background
•Marketing or business degree is required

What We Offer at Curtiss-Wright

Challenging Work - The work we do at Curtiss-Wright is not only challenging, but it is meaningful to our customers, our employees and the communities in which we live and work.

Independence – At Curtiss-Wright, you have the independence to invent, create and innovate; and the opportunity to work on the most advanced technology in our industry.

A Collaborative Environment – The teamwork among our exceptionally talented people enables us to deliver some of the most advanced solutions to our customers.

This position may require exposure to information which is subject to US export control regulations, i.e. the International Traffic in Arms Regulations (ITAR) or the Export Administration Regulations (EAR). All applicants must be U.S. persons within the meaning of U.S. regulations. Curtiss-Wright is proud to be an equal opportunity employer, MF/D/V.

Employment Type:

Employee - Full Time